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Consumer technology · eCommerce

F(x)tec — FX in the name

The F(x)tec Pro1 smartphone with its slide-out keyboard

The challenge

A UK-based team launching the Pro1, a smartphone with a physical keyboard, needed to take orders from customers around the world.

What we delivered

A global eCommerce store for the operations director, plus digital support for product launches at MWC Barcelona, Tokyo and Germany in 2018 and CES Las Vegas in 2020.

Outcome

Verified results to follow
F(x)tec Pro1 summer campaign imagery

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